Along with the races in 2009, the DDA helped to launch one of the most successful downtown street fairs ever held in the Village of Grass Lake. With a combination of the racers, car show cruise in, food and entertainment, the Grass Lake Traffic Jam'in brought more than 4,000 people to downtown spread across four blocks to represent the largest street celebration rivaling the last large event, the Village's Centennial in 1971.
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